Ragley Estate,

Innovative GPS guidance system gets farmers onTrak

onTrak, a new tractor GPS system set to bring affordable guidance to a much broader range of farming businesses will be on show at Grassland and Muck at Stoneleigh Park on 24-25th May.

This innovative smart farming tool has been developed by British specialist supplier Agricision, is already helping farmers increase efficiency, with more than 120 units sold since its launch at the beginning of the year.

onTrak, which uses a patent pending combined receiver and lightbar operated via an iPad or iPhone, offers a cost effective guidance solution. It is quick and simple to set up, easy to operate and swap between tractors or other vehicles.

The onTrak receiver is a robust waterproof unit which simply adheres magnetically to the bonnet of the tractor, placing the lightbar clearly in the eyeline of the driver. There is no need to glance backwards and forwards to a monitor or look down at the dashboard, so operator accuracy is boosted and fatigue significantly cut, leading to improved performance.

Leading optometrist Neil Frost comments, “Positioning the device on the bonnet of the tractor rather than within the cab greatly reduces the accommodative effort of the user’s eyes and leads to a better experience and reduced fatigue.”

Positioning the GPS receiver on the bonnet also improves responsiveness, since it is in line with the tractor’s front wheels rather than behind them as is the case with in-cab systems.

It is set up and controlled via a free App downloaded to the iPad or iPhone which connects wirelessly using Bluetooth.

To begin guidance in the field, the operator inputs the implement width and sets the A-B line which creates the guidance lines for the task in hand. When driving on the line, a single green light shows in the centre of the lightbar with flashing or continuous red lights activated if the tractor is driven off course.

Guidance records can be stored against a field name for future use before moving onto the next field, and guidance can be paused to refill a sprayer or spreader for example, resuming when returning to the stop point.

GPS correction signals are obtained from any freely available satellite source and accuracy meets the industry standard of 20cm pass-to-pass. The receiver is powered by an onboard battery with 24 hours operating capacity, rechargeable via a standard USB cable.

Adam Keene, Director of Agricision comments: “onTrak does not need a data connection or require a subscription and is designed to be simple to operate, convenient and versatile, making use of an iPad or iPhone which most farmers and operators will already have.”

“It is ideal for mixed and dairy farmers who don’t need sophisticated auto steer systems but can benefit from the increased accuracy offered by guidance. It will also give contractors the opportunity to offer their customers GPS-ready services, whilst in addition we see it as a useful guidance solution for tasks such as rolling or cultivating for larger arable enterprises when the most highly equipped tractors are tied up.”

“It is so versatile and easy to fit that the onTrak could be on a 150hp tractor with a set of Cambridge rolls one minute and a buggy spreading slug pellets the next.”

Dairy farmer Jack Griffiths of Taynton Court Farms, Gloucestershire is already seeing the benefits of onTrak: “We just needed something simple and quick to use for spreading on grassland. The onTrak connects straight up to my phone which I have with me all day and the app is very simple to use.”

“We have a few tractors and often hire others in and the onTrak can easily go onto any of the machines with no hassle. I have already done a fair bit of spreading work with and it has been perfect for the job, I’m very pleased with it.”

OnTrak is priced at £675 plus VAT.


Notes for Editors


After gaining a first class honours degree in Agricultural Business Management at Reading University, Adam Keene worked as an agricultural contractor, gaining first-hand knowledge of the benefits of precision farming. Agricision was established in 2014 to develop solutions for smaller farms that will enable them to take advantage of the latest technology with systems that are affordable and appropriate for their needs.


Agricision was announced as a MassChallenge winner in November 2016 as part of the international start up accelerator programme which attracted 1,200 applicants in the United Kingdom. Applicants were invited to make a Dragon’s Den-type pitch about their product or service before being narrowed down to 100 finalists who received mentoring and business support before the final judging.



Product images – Available in High Resolution at http://bit.ly/onTrakPressImages



onTrak is a new GPS guidance system that brings an innovative approach to an old problem.



The onTrak device is positioned on the bonnet of the tractor clearly in the driver’s line of sight.


Guidance is controlled and monitored via a simple and intuitive free App, downloaded to the operator’s iPad or iPhone.


For more information contact: Adam Keene, Agricision Ltd

Tel: 07769 958992




Issued by:

Iron Horse Media Ltd – April 2017 – Tel: 07790 484482